Subjekt; Eindhoven based creative agency for brand activation with impact.
Our brand activation philosophy.
Want to create a buzz around your brand? We elevate your product or service into a engaging brand through strategic brand activation. Whether it's a guerrilla campaign or online activation, we fuel brands with captivating experiences.
Let's fuel your brand. Drop us a line.
We turn love at first sight into loyalty for your brand.
Three phases of brand activation.
Brand activation starts with a solid strategy. What goals are we aiming to achieve? Who is the target audience? Is it a local guerrilla campaign or a nationwide online activation? After defining the strategy, we determine the message and the resources needed to activate your brand.
With the objective in mind, the activation starts — a phase where your brands message comes to life. We make people's heads turn and engage with your brand. This not only triggers awareness but also nurtures affinity between the target audience and your brand. Meanwhile, behind the scenes, we gather data that allows us to 'flirt' again at a later moment.
A brand activation is often a short but powerful experience. Afterwards, we utilize the collected data to maintain targeted and personalized communication. This ensures that the flirting smoothly transitions into loyalty for your brand.
Let's create a buzz around your brand. Call us or drop us a line.
Brands we activated
Case: Phood Kitchen
We created a local guerrilla campaign for Phood Kitchen, aiming to raise awareness about their menu, which features hyper-local ingredients and highlights their nourishing benefits.
With the slogan 'This is one square Phood' (1 ft²), we fostered engagement for their restaurant. The campaign involved distributing flyers the size of a sidewalk tile, printed on paper embedded with seeds. This way, people could grow their own hyper-local food and bring it to the restaurant, where they would be served a dish containing these ingredients. Simultaneously, we launched the poster campaign 'Phood for Thought,' sharing their food philosophy to create awareness for a bigger purpose: helping people eat healthy."
Full case coming soon...
Let's fuel your brand with an impactful activation.
Want to know how we can make your brand thrive? Drop us a line. We won't bite (pinky swear).
Our other branding formulas
Strategy
We take a deep dive into the core DNA of your brand, and set it within the right context. We clarify your mission, vision and values. Charging your brand into a full self aware entity with a clear mission and statement.
Read more...Branding
We go beyond aesthetics. We create engaging narratives which we translate into a visual identity for your brand. A visual statement that turns heads and leaves an indelible mark in the mind. Evolving your brand into a living entity while still being consistent to ensure maximum recognition and attention.
Read more...Web Design
We build tailor-made websites that tell your brand's story. Aiming for conversion through websites that are truly intriguing and interact between visitors and your brand. We elevate your brand into a digital experience that captivates and resonates.
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